First impressions count, and your logo is likely the first piece of information your audience has about your company. A quality logo instantly communicates your corporate style and philosophy. It’s the foundation of your company's brand, and one of your most important assets. Unfortunately, for most small businesses, this is the most overlooked aspect of their marketing. And unfortunately, the internet is littered with so-called small business logo farms, churning out tired concepts, overused clip art, and unusable brands. But for $99, what do you really expect? What these logo mills don't tell you that nearly all the work is done overseas, and that you'll never speak to the designer. And that they have no vested interest your businesses success or failure. Or that the work on their site portfolio is rarely the level of work they are actually delivering. But enough about them - read on on how we're different.
We are authorities on small business logos and brand development. Dan Antonelli’s Logo Design for Small Business and Logo Design for Small Business 2 are industry classics, and he has personally overseen the design and art direction for over 500 memorable small business logos- from general contractors to larger corporations. His specific expertise and decades of experience ensure that all of our logos establish and support your brand identity. We're looking for partners to build successful brands together - helping support your small business marketing efforts with coordinated logo, web, stationery and vehicle graphics. We're looking to take you to the next level. Click here for over 200 sample small business logos in our small business logo portfolio. Also - be sure and check out our case studies of how we branded other small businesses.
We’ve partnered with companies in all geographic locations, from New Jersey to California - and even Sweden and Australia. Whether your company is conservative, casual, edgy, or somewhere in the middle, Dan Antonelli and his team of talented designers and illustrators will create a custom, hand-illustrated logo and identity package that suits your business precisely. And unlike many other firms, we never use clip art or recycled concepts, and we don't outsource the work overseas. The work is done in-house, by our Creative Director Dan and Senior Illustrator Jeff. You will work directly with Dan on your brand development. We start from scratch on every design, because every business is unique. We think every logo should be, too. Click here to check out some samples.
After creating your logo and collaborating with you to develop a brand vision, we’ll implement it on unique, eye-catching stationery that lays the foundation for your corporate identity. Why stationery? Because we believe it makes or breaks your firm’s first impression. It’s much more than just your logo on top of the letterhead, and that’s why we include it with our branding package.
Below are some examples of small business logo design, and for even more sample designs, click here to be taken to our retro logo design gallery.
Testimonials are great to hear right from the client how the work we created for them changed their businesses for the better. Click here to view more in-depth case studies of our work, and check out the samples there, as well.
Small business design sample, for an Air Conditioning & Heating Company based in California. They get a great response from their trucks, which are based from the logo.
Retro logo design sample, for famous pork store in Brooklyn, NY. This logo won a few awards for us.
This small business-styled logo design was for a chain of dry cleaning stores in Rhode Island. They've had nothing but positive feedback since we integrated the new brand.
A sign company in Long Island hired us for this cool small business-styled logo design. We added some modern-day effects to this to make the style fresh.
Fun, small business logo with a lot of panels, which create depth. Unique color scheme also plays homage to the mid 30's.
This small business artwork was commissioned by a company that was opening a soda shoppe. Note the detail in the lettering, shown at right. This prismatic-styled effect on the lettering was a technique employed by many sign painters in late 30's. All the lettering for this logo was built from scratch.
This small business logo design was created for a dairy distributor here in NJ. Note the detail of the illustration, shown at right. This artwork was entirely built by hand - and employs common 'posterizing' techniques that sign and billboard painters used to employ.
This small business styled logo design was illustrated from scratch. Note the detail in the drop shadow, at right.
This small business artwork was for a new restaurant in Oklahoma. We employed some neat layering here to give the design some depth.
Retro logo design for landscape company. Hand drawn lettering, with inline.
Designed to show the old-world craftsmanship of yesteryear, this small business logo design uses a hand drawn illustration and layered panels.
A nice hand-drawn script gives an element of nostalgia to this tailor's new small business logo.
Stylized illustration, coupled with the small business font usage makes for a fun logo for this property management company.
Employing many art-deco techniques popular in mid to late 50's, this logo design is a clever brand for a plastic surgeon in Miami.
Fun small business logo design sample for a glassworks company who wanted their logo to resemble a small business German Beer style.
Fun small business logo design sample for an established electrical contracting company. The drop shadow on the lettering uses different shading to help create the illusion of depth. A more common technique employed by sign painters.
The small business logo design uses a hand-lettered script to capture the old-time sign painting feeling.
Fun logo for a landscape and garden center. This small business logo was actually made into a sign as well.
Retro logo design need not be too busy, as shown here in this simpler design for a maker of bridal gowns.



Fun small business-themed logo for sign company in Arizona.
This small business logo pays homage to the style often employed by guilds, and union logos in 20's and 30's. Lettering hand drawn, as well the illustration.
Retro themed logo for landscape firm. The sunburst behind the tree was a common trait of art-deco styled logos.
Cute, small business styled illustration on this logo helps foster a positive image of this contractor's business.
More of a art-deco stylized logo design, this is a simple, but effective design.
Panel based small business logo design, with fun illustration.